Trade press or conference
What I've Learned Doing Over 100 Website Replatformings and Migrations - Zach Chahalis
Covers lessons from many website replatformings and migrations, judged from the title alone as the description gives only event details.
Topic
site migrations
9 videos. Ordered by the type of source, then by how recent the video is.
Independent practitioner
How Daily Mail Lost Google Search Traffic - Migration Case Study: DailyMail.co.uk to DailyMail.com
Presents a case study of a domain migration and what it did to search traffic for a news publisher.
Independent practitioner
SEO Fight Club - Unlocking Small Website Migrations and Site Migration Strategy by Charles Taylor
Covers why small website migrations need careful planning because they carry algorithmic risk too.
Independent practitioner
MSNBC to MS Now: A case study in Enterprise Website Migrations - SEO Fight Club
Presents a case study of a large website's rebrand migration and the loss of search visibility.
Trade press or conference
How to overcome SEO challenges in website migrations - Nikki Halliwell - brightonSEO October 2024
Covers blockers in website migrations, including questions to ask beforehand and how to keep communication going.
Sells in this field
Website Migrations & Redirect Mapping Dos & Don’ts #technicalseo #websitemigration #seo
Covers website migrations and redirect mapping do's and don'ts in a panel discussion.
Trade press or conference
Navigating website migrations - Emma Russell
Covers the types of site migration, some migration horror stories, and a framework for a domain move.
Trade press or conference
SEO & Site Migrations: Common Pitfalls To Avoid
Covers common site migration pitfalls and myths, including the difficulty of company-wide collaboration and alignment.
Older: check current guidanceSells in this field
Website Migrations: How to NOT Lose Traffic
Covers fundamentals of migrating a website, including building a 301 redirect plan, Google property steps and content decisions.
Older: check current guidance
